About
Discover The Brain Marketer in a 5 minutes podcast
Welcome to The Brain Marketer, a blog that demystifies the fascinating intersection of neuroscience and marketing. Here, we explore how the human brain drives consumer behavior and how we, as marketers, can use these insights to craft more engaging, effective strategies—made simple and actionable for everyone.
Who is behind The Brain Marketer?
Vincent Heimann
MARKETING & COMMUNICATION PROJECT MANAGER
WEB & UX/UI SPECIALIST
NEUROMARKETING ENTHUSIAST
With a passion for neuromarketing and user experience, I combine insights from specialized certifications, including Neuromarketing from HE-Arc, Marketing & User Experience from Coorpacademy, and the Google UX Design Certificate. Since 2012, I’ve been crafting digital experiences, always focusing on how psychology and marketing intersect to influence consumer behavior. Through The Brain Marketer, I share valuable content that blends science and strategy to help others unlock deeper consumer connections.